Paid Advertising + AI · Built in Australia

Find the leaks. Fix the revenue.

We build AI tools that show exactly where your business is losing money — shipping that eats your margin, ads that don't convert, reports nobody reads — then fix it. Custom for you, not off-the-shelf.

Start a conversation → See how we work →
EC RT BR
Trusted by Australian brands across e-commerce, retail & services
If you've worked with an agency

You've heard this before.

“

Our agency sends reports full of impressions and reach but can't tell us what actually made money.

— DTC home goods · Sydney
“

We're spending $10K a month and have no idea which campaigns are working and which are wasting budget.

— Outdoor brand · Brisbane
“

Three agencies in two years. Same cookie-cutter approach every time. Nothing changes.

— Speciality retailer · Melbourne
We do the opposite.
Real problems · Real fixes

Three problems
we solved last quarter.

We don't sell "AI" as a buzzword. We find where you're bleeding money and build something to stop it.

Shipping leak
$18K
Recovered in 6 months

Hidden interstate shipping losses on bulky SKUs

An e-commerce brand had no idea their bulky products were losing money on every interstate delivery. We built a shipping simulator that mapped 45+ SKUs against carrier rates per state — and found $18K in hidden losses over just 6 months.

Restructured shipping tiers · Margin recovered immediately
Reporting bottleneck
4hr→4min
Per client report

Half a day per client report, gone

Every month, pulling Shopify, Meta, and Google data into one report took half a day per client. We built a reporting engine that does it automatically — one dashboard, every platform, updated live.

7 client reports generated in the time it used to take for one
Full-funnel build
11x
Blended return on ad spend

$3.58M revenue on $102K ad spend

A retailer needed a full-funnel video strategy across 3 campaign types. We built a creative system tracking 45 concepts from brief to live, paired with an ad structure that drove 11x blended return.

$35 back for every $1 spent on ads
Custom AI tools

Five tools you can
put to work today.

Built for specific problems we kept seeing across our clients. If yours isn't here, we'll build it.

5 shipped tools
6 more in the pipeline
01 · Shipping Profitability ★ Proven

Stop bleeding money on every interstate delivery.

Map every product's dimensions, weight, and landed cost against carrier rates per state. See exactly which SKUs are losing money in transit and restructure your tiers to recover margin.

  • Per-SKU, per-state margin heatmap
  • Cubic weight vs actual weight comparison
  • Carrier rate mapping across all zones
45+ SKUs analysed 8 states Real client data
Shipping Profitability
45 SKUs · Last 30 days
Live
31
Profitable
6
Break Even
8
Losing Money
Product
NSW
VIC
QLD
WA
SA
TAS
Giant Cable Machineavg −$34
−$24
−$28
−$30
−$42
−$36
−$48
Cement Mixer 60Lavg −$13
−$5
−$10
−$8
−$18
−$15
−$22
Water Ways Setavg +$36
+$32
+$38
+$35
+$40
+$34
+$42
Weaving Frameavg +$44
+$42
+$46
+$44
+$48
+$40
+$48
Smash Jump & Rollavg +$5
+$18
+$22
+$4
−$6
−$10
+$2
Total impact: +$842 / day ▲ 8.3% vs last week
Ad Account Audit
Meta Ads · Run 14 May 2026
7 Issues Found
63/ 100

Account Health: Fair

Estimated $3,200/mo in wasted ad spend
Critical 2
!

$2,140/mo on campaigns with <1% CTR

4 ad sets are draining budget with no engagement — pause or reformat creative.

!

80%+ audience overlap on 3 ad sets

You're bidding against yourself — consolidate audiences to recover spend.

Warnings 2
▲

CAPI not firing on 2 pixel events

InitiateCheckout and AddPaymentInfo missing server-side signal.

▲

No retargeting for cart abandoners

187 abandoned carts in the last 30 days with no follow-up audience.

02 · Ad Account Auditor Available

Find the wasted spend hiding in your ad account.

AI crawls your Meta and Google ad accounts to find wasted spend, poor structure, missing tracking, audience overlap, and underperforming creatives. You get a scored report with a clear list of what to fix.

  • Account health score out of 100
  • Wasted-spend estimate with specific campaigns flagged
  • Tracking and pixel verification
Meta Ads Google Ads Full account scan
03 · Creative Tracker ★ Proven

A pipeline for every ad — brief to live.

Track every concept from brief to approval to live. Full-funnel coverage across brand, product, and product-line campaigns. Built for teams running 10+ creatives who need a system, not a spreadsheet.

  • Pipeline view: Brief → Approved → Filmed → Edited → Live
  • Multi-campaign support (brand, product, product-line)
  • Funnel stage tagging (Unaware → Most Aware)
45 concepts tracked Full funnel stages Multi-campaign
Creative Tracker
Brand Campaign · 15 concepts
Q2
4
Brief
3
Approved
2
Filmed
3
Edited
3
Live
BND-01

Brand Reel

"A Store Built for Makers"

Live
BND-02

Workshop Montage

"More Than a Tool Store"

Live
BND-04

UGC Talk-to-Camera

"Buying the Wrong Gear Costs More"

Editing
BND-08

Founder Video

"Why Specialist Suppliers Matter"

Approved
BND-11

Founder Story

"The HammerRoo Story"

Brief
CRO Analyser
Page report · Updated 2m ago
yourstore.com.au
2.8s
Speed
64
Mobile
82
SEO
51
CRO
High

Add-to-cart button below fold on mobile

Users scroll past 3 image carousels before seeing CTA.

High

No reviews or social proof visible

142 reviews in Shopify but not displayed on page.

Med

Shipping info only at checkout

Free shipping threshold not shown on product page.

Good

Checkout flow is clean (3 steps)

Payment options well-presented, guest checkout enabled.

04 · Landing Page & CRO Analyser Available

The leaks killing your conversion rate.

AI reviews your landing pages, product pages, and checkout flow for conversion killers. Page speed, mobile usability, trust signals, CTA placement — everything that stops people from buying.

  • Speed, mobile, SEO, and CRO scores
  • Prioritised issue list with severity levels
  • Works with Shopify, WordPress, or any website
Shopify WordPress Any website
05 · Performance Dashboard ★ Proven

Shopify, Meta, and Google — in one live view.

Blended ROAS, CPA, and revenue trends without logging into three platforms or waiting for a spreadsheet. Live data, one dashboard, every platform.

  • Unified Shopify + Meta + Google view
  • Revenue by source with stacked breakdown
  • Live data — no more half-day manual reporting
Live data 3 platforms 0 manual exports
Performance Dashboard
Shopify · Meta · Google
Live
May 2026
Revenue
$48.2K
12.4%
Ad Spend
$4.8K
8.2%
ROAS
10.0x
22%
Orders
198
15%
Revenue by source
Shopify Meta Google
Jan
Feb
Mar
Apr
May
S
Shopify Revenue
198 orders · AOV $244
$48,240
f
Meta Spend
12 active ad sets
$2,840
G
Google Spend
8 campaigns running
$1,960
Not another agency

A better model.

Traditional agencies charge monthly, run the same playbook, and send PDFs you never read. We build systems around your ads — so the work compounds instead of repeating.

01

Every dollar tracked to revenue.

No vanity metrics. No hiding behind impressions. The dashboards we build show you what ad made the sale.

Them "Reach: 2.1M"
Us $48,240 in 198 orders
02

Tools, not playbooks.

Generic frameworks don't solve specific problems. We build software custom to your data, your products, your margins.

Them "Best practice template"
Us Built for your SKUs
03

You talk to the builder.

No account managers, no email tag. The person doing the work is the person you message when something needs to change.

Them 3 layers of account managers
Us Direct line, same day

Where's your business losing money?

We'll find it. Whether it's ad spend going to the wrong audience, shipping eating margins, or reporting blind spots — let's fix it together.

Let's find the leaks → See the tools first
Replies same day · NSW, Australia